Using Social Media to Take Product Launches to a Whole New Level

LaSandra Brill
Senior Manager, Cisco Service Provider Web &
Social Media Marketing
www.cisco.com

In this podcast, Linda Popky interviews social media enthusiast and marketing innovator LaSandra Brill about how she integrated social media marketing techniques into a recent Cisco product launch, resulting in one of the top five product launches in Cisco’s history.

Read LaSandra’s blog, Marketing in a Web 2.0 World.


View this podcast.

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One Response to “Using Social Media to Take Product Launches to a Whole New Level”

  1. LaSandra Brill Says:

    Thanks for posting this video Linda, it was great meeting you and participating in the BMA breakfast event!

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