Archive for August, 2017

Mind the Gap: How to Get Over What’s in the Way of Your Greatness

August 31, 2017

Lolly Daskal
CEO
Lead from Within
www.lollydaskal.com

Lolly Daskal, author of The Leadership Gap: What Gets Between You and Your Greatness, is one of the most sought-after executive leadership coaches in the world. Her extensive cross-cultural expertise spanning 14 countries, six languages and hundreds of companies. As founder and CEO of Lead From Within, she is a catalyst for leaders who want to enhance performance and make a meaningful difference in their companies, their lives, and the world. Among the places her writing has appeared are HBR, Fast Company, Huffington Post, and Psychology Today.

In this podcast, Lolly talks about the main problem with leadership today, as well as what’s different about her leadership model. She discusses the seven traits that are critical for a leader to have, as well as the shadow traits that get between leaders and their greatness, and how these apply directly to marketers.


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Achieving Liftoff: How to Plan Product Launches That Soar

August 1, 2017

Jane Willis
Partner
Proper Rebel
www.goproperrebel.com

Jane Willis has successfully launched dozens of products at major corporations and start-ups. She was a VP of Product Marketing ad Adobe Systems and head of marketing for a small company, PayCycle, which was sold to Intuit. At Proper Rebel, her mission is to help companies launch and grow products.

In this podcast, Jane talks about the key strategy questions that need to be resolved to have a successful product launch. She discussed some of the 25+ ways companies can compete strategically in a marketplace, and discusses some of the most common product launch mistakes she’s seen over the years.


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