Posts Tagged ‘online communities’

Generational Marketing: Vive la Difference

January 3, 2011

Jennifer Lindsay
Principal
Jennifer Lindsay Digital
jenniferlindsay.com

Jennifer Lindsay is an Emmy-nominated PR and digital/social media consultant, whose expertise in identifying and growing communities online has enabled her clients to effectively use social media to meet specific business objectives, such as enhancing brand awareness, customer loyalty, and increasing leads. She is the host of the successful social media-oriented podcast on iTunes, The A-List with Jennifer Lindsay.

In this podcast, Jennifer talks about how the defining characteristics of each generation and why that matter to marketers.


audio Listen to this podcast.